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07 / LAUNCH & GROWTH

Launch with feedback from the right audience.

Support your VR product launch with structured playtesting, user feedback, community outreach and campaign coordination.

VR headset and controllers beside store publishing and launch analytics screensRSQUAREGAMES · SERVICE MARKETING

THE APPROACH

Engineering built around your goals.

We help teams prepare for launch, gather actionable feedback and communicate their product to relevant VR audiences through agreed channels.

WHAT WE DO

Capabilities that move
your project forward.

01

Playtesting & feedback

Recruit and coordinate testers where available, define test tasks and consolidate usability feedback.

02

Launch campaign planning

Shape messaging, target audiences, campaign timing and creative requirements for Meta/PICO-facing launches.

03

Community outreach

Coordinate relevant outreach activities through channels and lists that are available, permissioned and appropriate for the campaign.

04

Reporting & learnings

Summarize reach, engagement, tester feedback and campaign results using available measurement data.

PROJECT OUTPUT

Clear scope.
Useful deliverables.

The exact handover is agreed before development begins, so expectations remain clear throughout the project.

  • Launch or testing plan
  • Campaign assets/briefs as scoped
  • Feedback summary and prioritized observations
  • Campaign activity report based on available data

WHO WE WORK WITH

Built for teams with ambition.

VR game developers Meta and PICO launch teams Indie studios & publishers VR arcade and experience operators
PROJECT NOTE

Audience access, campaign reach, installs, store rankings and sales are not guaranteed. Any outreach list or channel is used only where lawful, permissioned and compliant with applicable privacy and platform rules.

LET'S BUILD SOMETHING

Discuss your VR launch or playtesting goals.

Tell us about your goals, timeline and target platform. We’ll help define a practical next step.

Start a conversation ↗